Hostel Marketing Blog
Welcome to the HostelManagement.com hostel marketing & development blog.
Hello hostel community.
Like any organization, HostelManagement.com has a presence on Facebook. Over time, this has become a fairly strong following, to the point where some forget about or don't realize that HostelManagement.com is first and foremost a full website and massive resource for hostel owners and managers. Which is a great shame, since the forum on HM has over 25,000 posts. Using Facebook to connect with other members of the HM community is not a bad thing, but some issues do arise.
In the last 10 years I’ve lived in 5 different countries, and traveled in many more. I’ve taught English to monks in Thailand, tagged sea turtles in Greece, au paired in the Netherlands, taught pilates to one of the King’s 13 wives in Swaziland, and 100 other things in between. A decade of adventure left with me life changing experiences, and absolutely no money. I wouldn’t change it for anything- it’s also been a hell of a lot of fun- but at least financially, that time has come. I’m about to turn 30, and my biggest dream is still a dream. I decided to change that, and that decision took some serious work.
ILH, the Israeli hostel network, recently finished the sixth installment of their Hosteliers and Entrepreneurs Workshop, a two day seminar designed to prepare anyone interested in starting a hostel for the challenge of organizing and opening their business.
Some hostels start small and think big so that they can expand in the future. Zostel is taking a different approach. They’re starting big and planning to shape the future as they go.
Backpackers: the Ultimate Lazy. Go around the block for a bar? Can’t be bothered. Oh, you serve drinks at the bar downstairs? Eh, I suppose I could make it that far for a round. Or seven.
Learn more about the challenges and rewards of adding a bar/restaurant/cafe to your hostel.
This Panel Discussion was streamed live April 29th.
Someone once told me a brilliant idea for a hostel tshirt. It was basically along the lines of “My name is ____. I’m from ____. I’m traveling for ____ weeks/months. I’m going to ____ next.” The guest could just fill in the blanks with a marker, and thus avoid the standard hostel small talk. At one point in my travels I was so done with that particular monologue that I was ready to write it on my forehead. So naturally, I thought it was a great idea. I’ve also reached that point more than once while working in hostels, as I’m sure many of you have.
With so many award winning hostels gathered in one place, the latest panel discussion was broadcast live from the sold-out Hostel Management Unconference in Madrid!
February Panel Discussion: Consistency & Staff Training
Watch the recording from the live broadcast here
Hostel Rocket is positioning themselves as the new digital age OTA and a marketing engine for hostels. They do this with a focus on hostel community, 'book direct' and NO booking commissions.
Does this new, fresh approach sound too good to be true ?
Our Community Manager, Rucksack Brian, sat down for a talk with founder and CEO Michelle McBryde.